WEBVTT

00:00:00.000 --> 00:00:00.232
Our

00:00:00.290 --> 00:00:00.859
CEO

00:00:00.940 --> 00:00:01.428
Klemens

00:00:01.544 --> 00:00:01.916
Arro

00:00:01.997 --> 00:00:02.357
shares

00:00:02.415 --> 00:00:02.531
his

00:00:02.589 --> 00:00:02.926
thoughts

00:00:02.972 --> 00:00:03.065
on

00:00:03.135 --> 00:00:03.251
one

00:00:03.274 --> 00:00:03.332
of

00:00:03.379 --> 00:00:03.448
the

00:00:03.506 --> 00:00:03.715
most

00:00:03.773 --> 00:00:04.389
persistent

00:00:04.447 --> 00:00:04.946
questions

00:00:05.004 --> 00:00:05.085
in

00:00:05.166 --> 00:00:05.457
IT

00:00:06.444 --> 00:00:06.676
should

00:00:06.734 --> 00:00:07.546
organizations

00:00:07.605 --> 00:00:07.802
buy

00:00:07.883 --> 00:00:08.382
enterprise

00:00:08.406 --> 00:00:09.102
software

00:00:09.311 --> 00:00:09.474
or

00:00:09.532 --> 00:00:09.776
build

00:00:09.845 --> 00:00:10.228
custom

00:00:10.298 --> 00:00:10.983
solutions

00:00:11.575 --> 00:00:11.761
With

00:00:11.807 --> 00:00:12.028
over

00:00:12.097 --> 00:00:12.295
two

00:00:12.388 --> 00:00:12.794
decades

00:00:12.829 --> 00:00:12.887
of

00:00:12.933 --> 00:00:13.549
experience

00:00:13.583 --> 00:00:13.653
in

00:00:13.699 --> 00:00:13.769
the

00:00:13.816 --> 00:00:14.280
software

00:00:14.315 --> 00:00:14.802
industry

00:00:15.127 --> 00:00:15.278
and

00:00:15.336 --> 00:00:15.569
having

00:00:15.627 --> 00:00:15.859
seen

00:00:15.940 --> 00:00:16.161
both

00:00:16.196 --> 00:00:16.730
approaches

00:00:16.788 --> 00:00:17.333
succeed

00:00:17.403 --> 00:00:17.542
and

00:00:17.635 --> 00:00:18.018
fail

00:00:18.471 --> 00:00:18.912
Klemens

00:00:18.970 --> 00:00:19.295
offers

00:00:19.353 --> 00:00:19.388
a

00:00:19.470 --> 00:00:19.760
fresh

00:00:19.818 --> 00:00:20.456
perspective

00:00:20.514 --> 00:00:20.607
on

00:00:20.677 --> 00:00:20.851
how

00:00:20.932 --> 00:00:21.432
AI

00:00:21.513 --> 00:00:21.687
is

00:00:21.780 --> 00:00:22.500
fundamentally

00:00:22.558 --> 00:00:23.045
changing

00:00:23.104 --> 00:00:23.254
this

00:00:23.312 --> 00:00:24.090
calculation

00:00:24.775 --> 00:00:25.158
Drawing

00:00:25.217 --> 00:00:25.367
from

00:00:25.460 --> 00:00:25.704
real

00:00:25.762 --> 00:00:26.134
client

00:00:26.180 --> 00:00:26.958
experiences

00:00:27.016 --> 00:00:27.132
and

00:00:27.202 --> 00:00:27.527
current

00:00:27.573 --> 00:00:28.177
projects

00:00:28.479 --> 00:00:28.665
this

00:00:28.746 --> 00:00:29.036
post

00:00:29.106 --> 00:00:29.338
cuts

00:00:29.373 --> 00:00:29.582
through

00:00:29.605 --> 00:00:29.675
the

00:00:29.744 --> 00:00:30.058
hype

00:00:30.104 --> 00:00:30.174
to

00:00:30.244 --> 00:00:30.592
deliver

00:00:30.685 --> 00:00:31.196
practical

00:00:31.277 --> 00:00:31.799
insights

00:00:31.846 --> 00:00:31.950
for

00:00:32.020 --> 00:00:32.426
anyone

00:00:32.484 --> 00:00:32.879
facing

00:00:32.937 --> 00:00:33.065
this

00:00:33.123 --> 00:00:33.634
decision

00:00:34.539 --> 00:00:34.818
Whether

00:00:34.876 --> 00:00:35.050
you’re

00:00:35.085 --> 00:00:35.108
a

00:00:35.178 --> 00:00:35.828
CTO

00:00:35.921 --> 00:00:36.618
evaluating

00:00:36.687 --> 00:00:37.256
options

00:00:37.535 --> 00:00:37.674
or

00:00:37.744 --> 00:00:37.767
a

00:00:37.825 --> 00:00:38.208
business

00:00:38.266 --> 00:00:38.533
leader

00:00:38.591 --> 00:00:38.858
trying

00:00:38.905 --> 00:00:38.951
to

00:00:39.032 --> 00:00:39.508
understand

00:00:39.555 --> 00:00:39.636
the

00:00:39.706 --> 00:00:40.472
implications

00:00:40.518 --> 00:00:40.588
of

00:00:40.669 --> 00:00:41.111
AI

00:00:41.192 --> 00:00:41.320
on

00:00:41.378 --> 00:00:41.494
your

00:00:41.563 --> 00:00:41.807
IT

00:00:41.958 --> 00:00:42.527
strategy

00:00:43.096 --> 00:00:43.258
this

00:00:43.316 --> 00:00:43.398
is

00:00:43.456 --> 00:00:43.665
worth

00:00:43.711 --> 00:00:43.827
your

00:00:43.885 --> 00:00:44.385
time

00:00:45.139 --> 00:00:45.290
For

00:00:45.348 --> 00:00:45.418
as

00:00:45.476 --> 00:00:45.650
long

00:00:45.697 --> 00:00:45.766
as

00:00:45.824 --> 00:00:45.998
I’ve

00:00:46.022 --> 00:00:46.173
been

00:00:46.207 --> 00:00:46.265
in

00:00:46.312 --> 00:00:46.382
the

00:00:46.428 --> 00:00:46.904
software

00:00:46.927 --> 00:00:47.403
business

00:00:47.740 --> 00:00:48.007
there’s

00:00:48.042 --> 00:00:48.204
been

00:00:48.251 --> 00:00:48.413
this

00:00:48.506 --> 00:00:49.087
ongoing

00:00:49.145 --> 00:00:49.667
debate

00:00:50.109 --> 00:00:50.318
should

00:00:50.364 --> 00:00:50.434
you

00:00:50.515 --> 00:00:50.689
buy

00:00:50.759 --> 00:00:51.258
enterprise

00:00:51.281 --> 00:00:51.781
software

00:00:51.850 --> 00:00:51.989
or

00:00:52.059 --> 00:00:52.303
build

00:00:52.349 --> 00:00:52.489
your

00:00:52.558 --> 00:00:52.802
own

00:00:53.580 --> 00:00:53.754
It’s

00:00:53.789 --> 00:00:53.812
a

00:00:53.859 --> 00:00:54.207
question

00:00:54.253 --> 00:00:54.381
that

00:00:54.451 --> 00:00:55.008
surfaces

00:00:55.089 --> 00:00:55.171
in

00:00:55.217 --> 00:00:55.519
nearly

00:00:55.612 --> 00:00:55.902
every

00:00:55.983 --> 00:00:56.320
major

00:00:56.390 --> 00:00:56.633
IT

00:00:56.750 --> 00:00:57.249
decision

00:00:57.609 --> 00:00:57.760
and

00:00:57.818 --> 00:00:57.980
I’ve

00:00:58.015 --> 00:00:58.247
found

00:00:58.317 --> 00:00:58.712
myself

00:00:58.781 --> 00:00:59.176
switching

00:00:59.257 --> 00:00:59.629
sides

00:00:59.687 --> 00:00:59.884
more

00:00:59.931 --> 00:01:00.244
times

00:01:00.279 --> 00:01:00.395
than

00:01:00.453 --> 00:01:00.476
I

00:01:00.569 --> 00:01:00.767
care

00:01:00.790 --> 00:01:00.848
to

00:01:00.918 --> 00:01:01.347
admit

00:01:02.288 --> 00:01:02.427
Let

00:01:02.473 --> 00:01:02.555
me

00:01:02.613 --> 00:01:02.845
save

00:01:02.880 --> 00:01:02.961
you

00:01:03.031 --> 00:01:03.205
some

00:01:03.251 --> 00:01:03.530
reading

00:01:03.588 --> 00:01:03.901
time

00:01:03.948 --> 00:01:04.087
and

00:01:04.168 --> 00:01:04.331
give

00:01:04.366 --> 00:01:04.435
you

00:01:04.505 --> 00:01:04.574
the

00:01:04.644 --> 00:01:04.934
answer

00:01:05.004 --> 00:01:05.549
upfront

00:01:06.107 --> 00:01:06.234
it

00:01:06.281 --> 00:01:06.815
depends

00:01:07.500 --> 00:01:07.581
I

00:01:07.697 --> 00:01:07.930
know

00:01:08.150 --> 00:01:08.220
I

00:01:08.313 --> 00:01:08.522
know

00:01:09.172 --> 00:01:09.265
the

00:01:09.311 --> 00:01:09.775
classic

00:01:09.868 --> 00:01:10.379
engineer’s

00:01:10.437 --> 00:01:11.087
response

00:01:11.749 --> 00:01:11.912
But

00:01:11.947 --> 00:01:12.156
stick

00:01:12.202 --> 00:01:12.341
with

00:01:12.388 --> 00:01:12.678
me

00:01:13.038 --> 00:01:13.317
because

00:01:13.340 --> 00:01:13.549
what’s

00:01:13.607 --> 00:01:14.002
happening

00:01:14.048 --> 00:01:14.199
with

00:01:14.269 --> 00:01:14.628
AI

00:01:14.721 --> 00:01:14.942
right

00:01:14.988 --> 00:01:15.221
now

00:01:15.337 --> 00:01:15.499
is

00:01:15.592 --> 00:01:16.358
fundamentally

00:01:16.416 --> 00:01:16.974
changing

00:01:17.357 --> 00:01:17.519
how

00:01:17.601 --> 00:01:17.705
we

00:01:17.752 --> 00:01:17.949
should

00:01:17.995 --> 00:01:18.216
think

00:01:18.274 --> 00:01:18.518
about

00:01:18.553 --> 00:01:18.704
this

00:01:18.773 --> 00:01:19.272
decision

00:01:20.399 --> 00:01:20.793
Why

00:01:21.072 --> 00:01:21.316
This

00:01:21.385 --> 00:01:21.722
Matters

00:01:21.780 --> 00:01:22.012
Now

00:01:22.964 --> 00:01:23.185
This

00:01:23.243 --> 00:01:23.638
question

00:01:23.696 --> 00:01:23.812
has

00:01:23.881 --> 00:01:24.056
come

00:01:24.102 --> 00:01:24.207
up

00:01:24.265 --> 00:01:24.520
again

00:01:24.590 --> 00:01:24.671
in

00:01:24.752 --> 00:01:25.066
several

00:01:25.124 --> 00:01:25.565
projects

00:01:25.588 --> 00:01:25.727
we’re

00:01:25.751 --> 00:01:26.087
currently

00:01:26.145 --> 00:01:26.436
working

00:01:26.505 --> 00:01:26.703
on

00:01:27.237 --> 00:01:27.423
We’re

00:01:27.457 --> 00:01:27.713
helping

00:01:27.759 --> 00:01:28.177
clients

00:01:28.247 --> 00:01:28.630
rebuild

00:01:28.665 --> 00:01:28.804
their

00:01:28.862 --> 00:01:29.106
core

00:01:29.129 --> 00:01:29.477
business

00:01:29.524 --> 00:01:30.174
processes

00:01:30.569 --> 00:01:31.149
finance

00:01:31.207 --> 00:01:31.765
production

00:01:31.846 --> 00:01:32.380
delivery

00:01:32.508 --> 00:01:32.914
customer

00:01:32.972 --> 00:01:33.564
relations

00:01:33.936 --> 00:01:34.075
and

00:01:34.156 --> 00:01:34.853
reimagining

00:01:34.911 --> 00:01:35.085
them

00:01:35.155 --> 00:01:35.224
in

00:01:35.294 --> 00:01:35.457
light

00:01:35.491 --> 00:01:35.538
of

00:01:35.584 --> 00:01:35.735
what

00:01:35.805 --> 00:01:36.200
AI

00:01:36.258 --> 00:01:36.385
can

00:01:36.443 --> 00:01:36.548
do

00:01:36.606 --> 00:01:37.036
today

00:01:37.848 --> 00:01:38.069
These

00:01:38.104 --> 00:01:38.289
aren’t

00:01:38.324 --> 00:01:38.510
just

00:01:38.568 --> 00:01:38.707
any

00:01:38.765 --> 00:01:39.473
processes

00:01:39.915 --> 00:01:40.124
they’re

00:01:40.147 --> 00:01:40.216
the

00:01:40.298 --> 00:01:40.565
heart

00:01:40.611 --> 00:01:40.658
of

00:01:40.716 --> 00:01:40.820
how

00:01:40.890 --> 00:01:41.076
these

00:01:41.110 --> 00:01:41.610
businesses

00:01:41.691 --> 00:01:42.260
operate

00:01:42.573 --> 00:01:42.945
touching

00:01:43.015 --> 00:01:43.456
multiple

00:01:43.502 --> 00:01:43.978
enterprise

00:01:44.001 --> 00:01:44.373
systems

00:01:44.419 --> 00:01:44.675
along

00:01:44.721 --> 00:01:44.791
the

00:01:44.837 --> 00:01:45.116
way

00:01:45.987 --> 00:01:46.230
What’s

00:01:46.289 --> 00:01:46.590
making

00:01:46.637 --> 00:01:46.776
this

00:01:46.834 --> 00:01:47.496
particularly

00:01:47.554 --> 00:01:48.088
interesting

00:01:48.413 --> 00:01:48.576
is

00:01:48.622 --> 00:01:48.750
that

00:01:48.796 --> 00:01:48.866
the

00:01:48.912 --> 00:01:49.446
traditional

00:01:49.528 --> 00:01:49.876
pros

00:01:49.922 --> 00:01:50.015
and

00:01:50.085 --> 00:01:50.491
cons

00:01:50.538 --> 00:01:50.596
of

00:01:50.654 --> 00:01:50.805
each

00:01:50.840 --> 00:01:51.281
approach

00:01:51.606 --> 00:01:51.803
are

00:01:51.838 --> 00:01:52.035
being

00:01:52.105 --> 00:01:52.453
turned

00:01:52.535 --> 00:01:52.697
on

00:01:52.744 --> 00:01:52.918
their

00:01:52.987 --> 00:01:53.301
head

00:01:53.626 --> 00:01:53.812
by

00:01:53.893 --> 00:01:54.264
AI

00:01:54.334 --> 00:01:55.135
capabilities

00:01:55.367 --> 00:01:55.507
The

00:01:55.553 --> 00:01:56.087
Traditional

00:01:56.157 --> 00:01:56.726
Arguments

00:01:57.236 --> 00:01:57.504
Let’s

00:01:57.573 --> 00:01:57.689
be

00:01:57.759 --> 00:01:58.142
honest

00:01:58.189 --> 00:01:58.409
about

00:01:58.444 --> 00:01:58.572
what

00:01:58.618 --> 00:01:58.699
we

00:01:58.757 --> 00:01:59.164
typically

00:01:59.222 --> 00:01:59.454
hear

00:02:00.081 --> 00:02:00.209
The

00:02:00.267 --> 00:02:00.557
case

00:02:00.592 --> 00:02:00.894
against

00:02:00.952 --> 00:02:01.428
enterprise

00:02:01.451 --> 00:02:01.985
software

00:02:02.055 --> 00:02:02.449
usually

00:02:02.496 --> 00:02:02.693
goes

00:02:02.740 --> 00:02:02.914
like

00:02:02.949 --> 00:02:03.274
this

00:02:03.866 --> 00:02:03.982
you

00:02:04.098 --> 00:02:04.319
have

00:02:04.353 --> 00:02:04.423
to

00:02:04.516 --> 00:02:04.969
reshape

00:02:05.004 --> 00:02:05.120
your

00:02:05.166 --> 00:02:05.549
business

00:02:05.596 --> 00:02:05.665
to

00:02:05.735 --> 00:02:05.909
fit

00:02:05.956 --> 00:02:06.025
the

00:02:06.072 --> 00:02:06.745
software

00:02:06.989 --> 00:02:07.105
the

00:02:07.175 --> 00:02:07.709
licensing

00:02:07.767 --> 00:02:08.161
costs

00:02:08.231 --> 00:02:08.579
pile

00:02:08.637 --> 00:02:08.777
up

00:02:08.870 --> 00:02:09.079
year

00:02:09.148 --> 00:02:09.392
after

00:02:09.461 --> 00:02:09.729
year

00:02:10.146 --> 00:02:10.274
the

00:02:10.355 --> 00:02:11.098
interfaces

00:02:11.168 --> 00:02:11.331
look

00:02:11.389 --> 00:02:11.540
like

00:02:11.563 --> 00:02:11.737
they’re

00:02:11.772 --> 00:02:11.958
from

00:02:12.016 --> 00:02:12.085
the

00:02:12.167 --> 00:02:12.387
pre

00:02:12.480 --> 00:02:13.095
MySpace

00:02:13.142 --> 00:02:13.444
era

00:02:13.815 --> 00:02:13.966
and

00:02:14.024 --> 00:02:14.256
getting

00:02:14.303 --> 00:02:14.698
started

00:02:14.744 --> 00:02:14.988
feels

00:02:15.034 --> 00:02:15.185
like

00:02:15.220 --> 00:02:15.684
assembling

00:02:15.754 --> 00:02:16.010
flat

00:02:16.079 --> 00:02:16.311
pack

00:02:16.381 --> 00:02:16.892
furniture

00:02:16.950 --> 00:02:17.112
with

00:02:17.171 --> 00:02:17.461
missing

00:02:17.507 --> 00:02:18.227
instructions

00:02:18.703 --> 00:02:19.330
theoretically

00:02:19.388 --> 00:02:20.027
possible

00:02:20.201 --> 00:02:20.386
but

00:02:20.433 --> 00:02:20.630
you’ll

00:02:20.688 --> 00:02:20.921
lose

00:02:20.955 --> 00:02:21.083
your

00:02:21.141 --> 00:02:21.536
sanity

00:02:21.582 --> 00:02:21.640
in

00:02:21.675 --> 00:02:21.745
the

00:02:21.780 --> 00:02:22.337
process

00:02:23.057 --> 00:02:23.184
On

00:02:23.219 --> 00:02:23.289
the

00:02:23.324 --> 00:02:23.521
flip

00:02:23.579 --> 00:02:23.974
side

00:02:24.253 --> 00:02:24.903
enterprise

00:02:24.938 --> 00:02:25.414
software

00:02:25.460 --> 00:02:25.936
advocates

00:02:26.006 --> 00:02:26.285
point

00:02:26.331 --> 00:02:26.459
out

00:02:26.505 --> 00:02:26.633
that

00:02:26.679 --> 00:02:26.830
it’s

00:02:26.888 --> 00:02:27.318
faster

00:02:27.376 --> 00:02:27.446
to

00:02:27.527 --> 00:02:28.038
implement

00:02:28.363 --> 00:02:28.746
cheaper

00:02:28.816 --> 00:02:28.885
to

00:02:28.943 --> 00:02:29.535
maintain

00:02:29.953 --> 00:02:30.429
designed

00:02:30.476 --> 00:02:30.603
by

00:02:30.685 --> 00:02:31.138
experts

00:02:31.161 --> 00:02:31.347
who’ve

00:02:31.381 --> 00:02:31.625
thought

00:02:31.660 --> 00:02:31.927
through

00:02:32.020 --> 00:02:32.333
every

00:02:32.403 --> 00:02:32.624
edge

00:02:32.647 --> 00:02:33.100
case

00:02:33.436 --> 00:02:33.587
and

00:02:33.668 --> 00:02:33.947
often

00:02:34.017 --> 00:02:34.284
comes

00:02:34.330 --> 00:02:34.435
as

00:02:34.481 --> 00:02:34.516
a

00:02:34.574 --> 00:02:34.957
hosted

00:02:35.027 --> 00:02:35.422
service

00:02:35.445 --> 00:02:35.526
so

00:02:35.596 --> 00:02:35.665
you

00:02:35.700 --> 00:02:35.863
don’t

00:02:35.898 --> 00:02:36.014
have

00:02:36.037 --> 00:02:36.083
to

00:02:36.130 --> 00:02:36.362
worry

00:02:36.408 --> 00:02:36.594
about

00:02:36.641 --> 00:02:37.442
infrastructure

00:02:38.162 --> 00:02:38.556
Custom

00:02:38.638 --> 00:02:39.160
solutions

00:02:39.230 --> 00:02:39.578
promise

00:02:39.613 --> 00:02:39.671
to

00:02:39.729 --> 00:02:39.868
fit

00:02:39.915 --> 00:02:40.019
your

00:02:40.066 --> 00:02:40.275
needs

00:02:40.310 --> 00:02:40.460
like

00:02:40.495 --> 00:02:40.530
a

00:02:40.577 --> 00:02:41.111
glove

00:02:41.471 --> 00:02:41.761
follow

00:02:41.830 --> 00:02:41.970
your

00:02:42.028 --> 00:02:42.446
existing

00:02:42.504 --> 00:02:43.038
processes

00:02:43.119 --> 00:02:43.734
perfectly

00:02:44.083 --> 00:02:44.234
and

00:02:44.303 --> 00:02:44.466
give

00:02:44.501 --> 00:02:44.617
your

00:02:44.698 --> 00:02:45.081
users

00:02:45.163 --> 00:02:45.755
interfaces

00:02:45.789 --> 00:02:45.998
they’ll

00:02:46.056 --> 00:02:46.440
actually

00:02:46.486 --> 00:02:46.800
enjoy

00:02:46.892 --> 00:02:47.322
using

00:02:47.810 --> 00:02:48.204
Plus

00:02:48.437 --> 00:02:48.564
no

00:02:48.646 --> 00:02:49.005
recurring

00:02:49.075 --> 00:02:49.493
license

00:02:49.516 --> 00:02:49.818
fees

00:02:49.899 --> 00:02:50.155
eating

00:02:50.213 --> 00:02:50.364
into

00:02:50.422 --> 00:02:50.526
your

00:02:50.573 --> 00:02:50.863
budget

00:02:50.909 --> 00:02:51.339
forever

00:02:52.918 --> 00:02:53.034
A

00:02:53.150 --> 00:02:53.394
20

00:02:53.440 --> 00:02:53.626
Year

00:02:53.684 --> 00:02:54.137
Reality

00:02:54.195 --> 00:02:54.497
Check

00:02:55.797 --> 00:02:56.064
Here’s

00:02:56.099 --> 00:02:56.250
where

00:02:56.285 --> 00:02:56.331
it

00:02:56.366 --> 00:02:56.529
gets

00:02:56.575 --> 00:02:57.086
interesting

00:02:57.748 --> 00:02:57.910
One

00:02:57.945 --> 00:02:57.991
of

00:02:58.026 --> 00:02:58.108
our

00:02:58.142 --> 00:02:58.560
clients

00:02:58.607 --> 00:02:58.781
has

00:02:58.862 --> 00:02:59.083
this

00:02:59.199 --> 00:02:59.733
ancient

00:02:59.826 --> 00:03:00.255
custom

00:03:00.325 --> 00:03:00.581
built

00:03:00.650 --> 00:03:01.324
CRM

00:03:01.707 --> 00:03:01.869
that

00:03:01.904 --> 00:03:02.218
everyone

00:03:02.264 --> 00:03:02.450
loves

00:03:02.496 --> 00:03:02.554
to

00:03:02.624 --> 00:03:02.984
hate

00:03:03.379 --> 00:03:03.587
It’s

00:03:03.657 --> 00:03:03.855
20

00:03:03.901 --> 00:03:04.098
years

00:03:04.168 --> 00:03:04.481
old

00:03:04.656 --> 00:03:04.760
the

00:03:04.807 --> 00:03:05.236
interface

00:03:05.271 --> 00:03:05.352
is

00:03:05.422 --> 00:03:05.875
painful

00:03:06.223 --> 00:03:06.362
and

00:03:06.420 --> 00:03:06.560
I’ll

00:03:06.606 --> 00:03:06.873
admit

00:03:06.920 --> 00:03:07.070
I’ve

00:03:07.094 --> 00:03:07.303
tried

00:03:07.326 --> 00:03:07.372
to

00:03:07.430 --> 00:03:07.837
replace

00:03:07.883 --> 00:03:07.976
it

00:03:08.046 --> 00:03:08.243
more

00:03:08.290 --> 00:03:08.591
times

00:03:08.626 --> 00:03:08.742
than

00:03:08.789 --> 00:03:08.812
I

00:03:08.870 --> 00:03:08.986
can

00:03:09.056 --> 00:03:09.439
count

00:03:09.892 --> 00:03:10.089
It’s

00:03:10.136 --> 00:03:10.484
become

00:03:10.530 --> 00:03:10.600
the

00:03:10.646 --> 00:03:11.018
poster

00:03:11.076 --> 00:03:11.459
child

00:03:11.529 --> 00:03:11.645
for

00:03:11.703 --> 00:03:11.912
why

00:03:12.005 --> 00:03:12.365
custom

00:03:12.434 --> 00:03:12.980
software

00:03:13.026 --> 00:03:13.119
is

00:03:13.166 --> 00:03:13.189
a

00:03:13.235 --> 00:03:13.433
bad

00:03:13.491 --> 00:03:13.851
idea

00:03:14.408 --> 00:03:14.570
But

00:03:14.605 --> 00:03:14.803
take

00:03:14.826 --> 00:03:14.861
a

00:03:14.896 --> 00:03:15.116
step

00:03:15.174 --> 00:03:15.430
back

00:03:15.499 --> 00:03:15.604
and

00:03:15.673 --> 00:03:15.859
think

00:03:15.906 --> 00:03:16.103
about

00:03:16.138 --> 00:03:16.207
it

00:03:16.242 --> 00:03:16.753
differently

00:03:17.287 --> 00:03:17.508
This

00:03:17.577 --> 00:03:17.810
thing

00:03:17.879 --> 00:03:17.995
has

00:03:18.053 --> 00:03:18.204
been

00:03:18.262 --> 00:03:18.541
running

00:03:18.599 --> 00:03:18.704
for

00:03:18.750 --> 00:03:18.889
two

00:03:18.959 --> 00:03:19.493
decades

00:03:19.934 --> 00:03:20.166
Show

00:03:20.225 --> 00:03:20.341
me

00:03:20.399 --> 00:03:20.457
an

00:03:20.538 --> 00:03:21.130
enterprise

00:03:21.177 --> 00:03:21.757
CRM

00:03:21.815 --> 00:03:21.954
that

00:03:22.001 --> 00:03:22.326
people

00:03:22.384 --> 00:03:22.651
still

00:03:22.721 --> 00:03:23.023
love

00:03:23.081 --> 00:03:23.417
after

00:03:23.533 --> 00:03:23.824
20

00:03:23.882 --> 00:03:24.311
years

00:03:25.054 --> 00:03:25.275
I’ll

00:03:25.321 --> 00:03:25.658
wait

00:03:26.250 --> 00:03:26.378
The

00:03:26.424 --> 00:03:26.656
truth

00:03:26.726 --> 00:03:26.970
is

00:03:27.295 --> 00:03:27.620
nobody

00:03:27.690 --> 00:03:27.899
loves

00:03:27.945 --> 00:03:28.119
any

00:03:28.212 --> 00:03:28.456
20

00:03:28.503 --> 00:03:28.642
year

00:03:28.688 --> 00:03:28.839
old

00:03:28.897 --> 00:03:29.571
software

00:03:29.873 --> 00:03:30.151
whether

00:03:30.209 --> 00:03:30.349
it’s

00:03:30.407 --> 00:03:30.883
custom

00:03:30.999 --> 00:03:31.103
or

00:03:31.173 --> 00:03:31.347
off

00:03:31.393 --> 00:03:31.463
the

00:03:31.510 --> 00:03:31.881
shelf

00:03:32.787 --> 00:03:32.996
More

00:03:33.030 --> 00:03:33.646
importantly

00:03:33.971 --> 00:03:34.226
let’s

00:03:34.296 --> 00:03:34.598
talk

00:03:34.772 --> 00:03:35.155
money

00:03:35.770 --> 00:03:36.037
Take

00:03:36.072 --> 00:03:36.316
those

00:03:36.374 --> 00:03:36.630
20

00:03:36.664 --> 00:03:36.885
years

00:03:36.931 --> 00:03:36.989
of

00:03:37.071 --> 00:03:37.500
license

00:03:37.547 --> 00:03:37.849
fees

00:03:37.907 --> 00:03:38.034
for

00:03:38.092 --> 00:03:38.429
something

00:03:38.487 --> 00:03:38.719
like

00:03:38.789 --> 00:03:39.265
SAP

00:03:39.590 --> 00:03:39.753
or

00:03:39.834 --> 00:03:40.414
Microsoft

00:03:40.449 --> 00:03:41.111
Dynamics

00:03:41.552 --> 00:03:42.063
multiply

00:03:42.144 --> 00:03:42.260
by

00:03:42.342 --> 00:03:42.818
100

00:03:42.911 --> 00:03:43.421
users

00:03:43.816 --> 00:03:44.037
add

00:03:44.095 --> 00:03:44.164
in

00:03:44.222 --> 00:03:44.292
the

00:03:44.339 --> 00:03:44.757
costs

00:03:44.803 --> 00:03:44.873
of

00:03:44.942 --> 00:03:45.709
specialists

00:03:45.801 --> 00:03:45.906
to

00:03:45.976 --> 00:03:46.161
set

00:03:46.208 --> 00:03:46.278
it

00:03:46.347 --> 00:03:46.545
up

00:03:46.928 --> 00:03:47.543
customize

00:03:47.601 --> 00:03:47.706
it

00:03:47.752 --> 00:03:47.892
and

00:03:47.950 --> 00:03:48.402
maintain

00:03:48.461 --> 00:03:48.577
it

00:03:48.902 --> 00:03:49.041
and

00:03:49.087 --> 00:03:49.285
these

00:03:49.331 --> 00:03:49.563
folks

00:03:49.598 --> 00:03:49.761
don’t

00:03:49.796 --> 00:03:49.958
come

00:03:49.993 --> 00:03:50.295
cheap

00:03:50.783 --> 00:03:50.957
and

00:03:51.050 --> 00:03:51.584
suddenly

00:03:51.758 --> 00:03:52.002
that

00:03:52.071 --> 00:03:52.478
custom

00:03:52.559 --> 00:03:53.012
solution

00:03:53.070 --> 00:03:53.337
doesn’t

00:03:53.372 --> 00:03:53.522
look

00:03:53.569 --> 00:03:53.673
so

00:03:53.731 --> 00:03:53.917
bad

00:03:53.975 --> 00:03:54.045
and

00:03:54.091 --> 00:03:54.498
scary

00:03:54.556 --> 00:03:54.823
after

00:03:54.892 --> 00:03:55.090
all

00:03:56.599 --> 00:03:56.855
How

00:03:56.971 --> 00:03:57.528
AI

00:03:57.644 --> 00:03:57.853
is

00:03:57.934 --> 00:03:58.422
Changing

00:03:58.492 --> 00:03:58.573
the

00:03:58.654 --> 00:03:59.211
Equation

00:04:00.512 --> 00:04:00.732
This

00:04:00.790 --> 00:04:00.860
is

00:04:00.906 --> 00:04:01.092
where

00:04:01.139 --> 00:04:01.382
things

00:04:01.440 --> 00:04:01.591
get

00:04:01.673 --> 00:04:02.067
really

00:04:02.149 --> 00:04:02.764
interesting

00:04:03.217 --> 00:04:03.356
The

00:04:03.437 --> 00:04:03.751
rapid

00:04:03.797 --> 00:04:04.366
advancement

00:04:04.413 --> 00:04:04.482
in

00:04:04.563 --> 00:04:04.946
AI

00:04:05.039 --> 00:04:05.387
coding

00:04:05.434 --> 00:04:06.177
capabilities

00:04:06.456 --> 00:04:06.606
is

00:04:06.641 --> 00:04:06.955
starting

00:04:07.001 --> 00:04:07.048
to

00:04:07.106 --> 00:04:07.361
shift

00:04:07.408 --> 00:04:07.477
the

00:04:07.524 --> 00:04:08.046
balance

00:04:08.267 --> 00:04:08.418
and

00:04:08.476 --> 00:04:08.627
not

00:04:08.661 --> 00:04:08.719
in

00:04:08.754 --> 00:04:08.824
the

00:04:08.859 --> 00:04:08.998
way

00:04:09.068 --> 00:04:09.277
most

00:04:09.323 --> 00:04:09.590
people

00:04:09.625 --> 00:04:09.962
think

00:04:10.403 --> 00:04:10.531
Let

00:04:10.565 --> 00:04:10.635
me

00:04:10.693 --> 00:04:10.774
be

00:04:10.809 --> 00:04:11.134
clear

00:04:11.587 --> 00:04:11.692
the

00:04:11.750 --> 00:04:12.086
internet

00:04:12.156 --> 00:04:12.261
is

00:04:12.330 --> 00:04:12.539
full

00:04:12.597 --> 00:04:12.655
of

00:04:12.748 --> 00:04:13.073
noise

00:04:13.108 --> 00:04:13.329
about

00:04:13.387 --> 00:04:13.723
AI

00:04:13.793 --> 00:04:14.211
coding

00:04:14.652 --> 00:04:14.815
On

00:04:14.884 --> 00:04:15.070
one

00:04:15.117 --> 00:04:15.558
side

00:04:15.802 --> 00:04:15.883
you

00:04:15.929 --> 00:04:16.045
have

00:04:16.080 --> 00:04:16.754
influencers

00:04:16.812 --> 00:04:17.253
declaring

00:04:17.299 --> 00:04:17.439
that

00:04:17.508 --> 00:04:17.961
everyone

00:04:18.007 --> 00:04:18.100
on

00:04:18.158 --> 00:04:18.367
earth

00:04:18.414 --> 00:04:18.553
will

00:04:18.611 --> 00:04:18.809
lose

00:04:18.843 --> 00:04:19.006
their

00:04:19.064 --> 00:04:19.494
jobs

00:04:19.738 --> 00:04:19.900
and

00:04:19.970 --> 00:04:20.179
need

00:04:20.260 --> 00:04:20.887
UBI

00:04:21.003 --> 00:04:21.282
every

00:04:21.340 --> 00:04:21.572
time

00:04:21.619 --> 00:04:21.920
someone

00:04:21.967 --> 00:04:22.582
successfully

00:04:22.640 --> 00:04:23.116
generates

00:04:23.174 --> 00:04:23.209
a

00:04:23.267 --> 00:04:23.337
to

00:04:23.395 --> 00:04:23.534
do

00:04:23.650 --> 00:04:23.929
app

00:04:24.660 --> 00:04:24.811
On

00:04:24.846 --> 00:04:24.916
the

00:04:24.985 --> 00:04:25.252
other

00:04:25.636 --> 00:04:25.728
you

00:04:25.786 --> 00:04:25.926
have

00:04:25.961 --> 00:04:26.251
people

00:04:26.309 --> 00:04:26.855
gleefully

00:04:26.913 --> 00:04:27.296
sharing

00:04:27.377 --> 00:04:27.749
AI

00:04:27.830 --> 00:04:28.352
failures

00:04:28.410 --> 00:04:28.526
as

00:04:28.608 --> 00:04:28.863
proof

00:04:28.944 --> 00:04:29.107
it’s

00:04:29.165 --> 00:04:29.351
all

00:04:29.420 --> 00:04:29.873
hype

00:04:30.407 --> 00:04:30.523
The

00:04:30.593 --> 00:04:31.115
reality

00:04:31.208 --> 00:04:31.371
as

00:04:31.464 --> 00:04:31.882
usual

00:04:32.335 --> 00:04:32.625
sits

00:04:32.671 --> 00:04:33.078
somewhere

00:04:33.112 --> 00:04:33.170
in

00:04:33.205 --> 00:04:33.275
the

00:04:33.310 --> 00:04:33.693
middle

00:04:34.459 --> 00:04:34.715
There’s

00:04:34.749 --> 00:04:34.773
a

00:04:34.854 --> 00:04:35.237
huge

00:04:35.272 --> 00:04:35.678
difference

00:04:35.713 --> 00:04:36.003
between

00:04:36.050 --> 00:04:36.177
what

00:04:36.224 --> 00:04:36.305
is

00:04:36.363 --> 00:04:36.653
called

00:04:36.758 --> 00:04:37.152
vibe

00:04:37.199 --> 00:04:37.640
coding

00:04:38.186 --> 00:04:38.592
throwing

00:04:38.662 --> 00:04:39.033
prompts

00:04:39.068 --> 00:04:39.149
at

00:04:39.196 --> 00:04:39.254
an

00:04:39.323 --> 00:04:39.753
AI

00:04:39.823 --> 00:04:39.939
and

00:04:40.008 --> 00:04:40.299
hoping

00:04:40.357 --> 00:04:40.473
for

00:04:40.542 --> 00:04:40.949
magic

00:04:41.286 --> 00:04:41.448
and

00:04:41.529 --> 00:04:41.994
actually

00:04:42.075 --> 00:04:42.493
coding

00:04:42.563 --> 00:04:42.737
with

00:04:42.783 --> 00:04:43.340
AI

00:04:43.816 --> 00:04:43.944
The

00:04:44.002 --> 00:04:44.339
first

00:04:44.397 --> 00:04:44.490
is

00:04:44.560 --> 00:04:44.977
wild

00:04:45.024 --> 00:04:45.094
and

00:04:45.140 --> 00:04:45.674
exciting

00:04:45.999 --> 00:04:46.162
but

00:04:46.220 --> 00:04:46.394
not

00:04:46.440 --> 00:04:46.673
really

00:04:46.742 --> 00:04:47.311
reliable

00:04:47.346 --> 00:04:47.462
as

00:04:47.520 --> 00:04:47.590
of

00:04:47.648 --> 00:04:48.066
today

00:04:48.623 --> 00:04:48.751
The

00:04:48.820 --> 00:04:49.250
second

00:04:49.320 --> 00:04:49.412
is

00:04:49.494 --> 00:04:49.970
boring

00:04:50.086 --> 00:04:50.678
technical

00:04:50.771 --> 00:04:50.922
and

00:04:50.980 --> 00:04:51.514
routine

00:04:52.013 --> 00:04:52.176
but

00:04:52.210 --> 00:04:52.280
it

00:04:52.327 --> 00:04:52.745
works

00:04:53.360 --> 00:04:53.557
What

00:04:53.615 --> 00:04:53.987
AI

00:04:54.068 --> 00:04:54.196
Can

00:04:54.277 --> 00:04:54.776
Actually

00:04:54.846 --> 00:04:55.067
Do

00:04:55.218 --> 00:04:55.740
Today

00:04:56.855 --> 00:04:57.180
No

00:04:57.633 --> 00:04:58.120
AI

00:04:58.236 --> 00:04:58.527
can’t

00:04:58.585 --> 00:04:58.840
build

00:04:58.898 --> 00:04:59.328
complete

00:04:59.374 --> 00:04:59.815
enterprise

00:04:59.838 --> 00:05:00.361
software

00:05:00.407 --> 00:05:00.547
from

00:05:00.593 --> 00:05:00.616
a

00:05:00.663 --> 00:05:00.941
single

00:05:00.976 --> 00:05:01.406
prompt

00:05:01.905 --> 00:05:02.079
But

00:05:02.126 --> 00:05:02.439
saying

00:05:02.532 --> 00:05:02.973
AI

00:05:03.089 --> 00:05:03.345
can’t

00:05:03.391 --> 00:05:03.588
build

00:05:03.647 --> 00:05:04.181
software

00:05:04.227 --> 00:05:04.308
at

00:05:04.355 --> 00:05:04.645
all

00:05:05.063 --> 00:05:05.330
That’s

00:05:05.388 --> 00:05:05.597
just

00:05:05.643 --> 00:05:06.015
wrong

00:05:06.549 --> 00:05:06.967
usually

00:05:07.013 --> 00:05:07.269
coming

00:05:07.315 --> 00:05:07.443
from

00:05:07.501 --> 00:05:07.768
people

00:05:07.803 --> 00:05:07.907
who

00:05:07.977 --> 00:05:08.256
haven’t

00:05:08.279 --> 00:05:08.546
taken

00:05:08.581 --> 00:05:08.650
the

00:05:08.697 --> 00:05:08.941
time

00:05:08.987 --> 00:05:09.045
to

00:05:09.115 --> 00:05:09.324
learn

00:05:09.382 --> 00:05:09.486
how

00:05:09.533 --> 00:05:09.579
to

00:05:09.672 --> 00:05:09.881
use

00:05:09.916 --> 00:05:09.986
it

00:05:10.020 --> 00:05:10.543
properly

00:05:11.158 --> 00:05:11.425
We’re

00:05:11.460 --> 00:05:11.797
building

00:05:11.855 --> 00:05:12.296
production

00:05:12.365 --> 00:05:12.853
software

00:05:12.876 --> 00:05:13.004
with

00:05:13.062 --> 00:05:13.387
AI

00:05:13.445 --> 00:05:13.968
assistance

00:05:14.049 --> 00:05:14.362
every

00:05:14.432 --> 00:05:14.722
day

00:05:15.221 --> 00:05:15.361
It

00:05:15.419 --> 00:05:15.918
requires

00:05:15.999 --> 00:05:16.626
frameworks

00:05:16.777 --> 00:05:17.497
guardrails

00:05:17.555 --> 00:05:17.671
and

00:05:17.752 --> 00:05:18.054
skill

00:05:18.124 --> 00:05:18.182
to

00:05:18.263 --> 00:05:18.600
operate

00:05:18.623 --> 00:05:19.215
effectively

00:05:19.564 --> 00:05:19.703
but

00:05:19.738 --> 00:05:19.865
it’s

00:05:19.900 --> 00:05:20.167
getting

00:05:20.249 --> 00:05:20.748
easier

00:05:20.829 --> 00:05:20.934
and

00:05:21.003 --> 00:05:21.201
more

00:05:21.247 --> 00:05:21.897
reliable

00:05:21.944 --> 00:05:22.048
at

00:05:22.083 --> 00:05:22.106
a

00:05:22.176 --> 00:05:22.559
stunning

00:05:22.617 --> 00:05:23.116
pace

00:05:23.592 --> 00:05:23.801
What

00:05:23.859 --> 00:05:24.033
this

00:05:24.150 --> 00:05:24.463
means

00:05:24.509 --> 00:05:24.614
for

00:05:24.660 --> 00:05:24.730
the

00:05:24.776 --> 00:05:25.032
build

00:05:25.102 --> 00:05:25.311
vs

00:05:25.403 --> 00:05:25.612
buy

00:05:25.682 --> 00:05:26.135
decision

00:05:26.216 --> 00:05:26.379
is

00:05:26.449 --> 00:05:27.192
profound

00:05:27.598 --> 00:05:27.714
The

00:05:27.772 --> 00:05:28.086
cost

00:05:28.144 --> 00:05:28.190
of

00:05:28.248 --> 00:05:28.550
custom

00:05:28.608 --> 00:05:29.119
development

00:05:29.165 --> 00:05:29.235
is

00:05:29.270 --> 00:05:29.595
starting

00:05:29.641 --> 00:05:29.688
to

00:05:29.734 --> 00:05:30.036
drop

00:05:30.338 --> 00:05:30.512
not

00:05:30.559 --> 00:05:31.069
overnight

00:05:31.127 --> 00:05:31.278
but

00:05:31.348 --> 00:05:31.871
steadily

00:05:32.196 --> 00:05:32.405
as

00:05:32.497 --> 00:05:32.764
AI

00:05:32.823 --> 00:05:33.484
capabilities

00:05:33.531 --> 00:05:34.146
improve

00:05:34.320 --> 00:05:34.483
and

00:05:34.552 --> 00:05:35.354
organizations

00:05:35.423 --> 00:05:35.644
learn

00:05:35.713 --> 00:05:35.771
to

00:05:35.864 --> 00:05:36.247
leverage

00:05:36.282 --> 00:05:36.422
them

00:05:36.480 --> 00:05:36.782
better

00:05:37.281 --> 00:05:37.467
This

00:05:37.536 --> 00:05:37.606
is

00:05:37.664 --> 00:05:37.919
also

00:05:37.977 --> 00:05:38.140
why

00:05:38.210 --> 00:05:38.349
I’m

00:05:38.395 --> 00:05:38.848
predicting

00:05:38.906 --> 00:05:39.034
that

00:05:39.080 --> 00:05:39.417
demand

00:05:39.475 --> 00:05:39.603
for

00:05:39.672 --> 00:05:40.137
software

00:05:40.172 --> 00:05:40.659
development

00:05:40.717 --> 00:05:41.251
overall

00:05:41.344 --> 00:05:41.542
will

00:05:41.611 --> 00:05:42.111
actually

00:05:42.169 --> 00:05:42.564
grow

00:05:43.063 --> 00:05:43.190
It

00:05:43.237 --> 00:05:43.423
might

00:05:43.469 --> 00:05:43.713
sound

00:05:43.783 --> 00:05:44.781
counterintuitive

00:05:45.071 --> 00:05:45.222
but

00:05:45.269 --> 00:05:45.338
as

00:05:45.396 --> 00:05:45.814
software

00:05:45.849 --> 00:05:46.197
becomes

00:05:46.267 --> 00:05:46.650
cheaper

00:05:46.697 --> 00:05:46.778
and

00:05:46.848 --> 00:05:47.231
faster

00:05:47.277 --> 00:05:47.324
to

00:05:47.382 --> 00:05:47.718
build

00:05:48.136 --> 00:05:48.380
more

00:05:48.438 --> 00:05:49.297
organizations

00:05:49.367 --> 00:05:49.553
will

00:05:49.599 --> 00:05:49.808
want

00:05:49.866 --> 00:05:50.075
more

00:05:50.110 --> 00:05:50.180
of

00:05:50.238 --> 00:05:50.377
it

00:05:50.795 --> 00:05:50.923
The

00:05:50.981 --> 00:05:51.445
workload

00:05:51.492 --> 00:05:51.608
for

00:05:51.654 --> 00:05:52.049
software

00:05:52.084 --> 00:05:52.606
agencies

00:05:52.664 --> 00:05:52.838
will

00:05:52.908 --> 00:05:53.570
increase

00:05:53.721 --> 00:05:53.895
not

00:05:53.953 --> 00:05:54.580
decrease

00:05:54.998 --> 00:05:55.160
How

00:05:55.230 --> 00:05:55.671
software

00:05:55.706 --> 00:05:55.787
is

00:05:55.845 --> 00:05:56.124
made

00:05:56.159 --> 00:05:56.310
will

00:05:56.368 --> 00:05:56.762
evolve

00:05:56.809 --> 00:05:56.879
in

00:05:56.948 --> 00:05:57.355
multiple

00:05:57.378 --> 00:05:57.692
steps

00:05:57.750 --> 00:05:57.935
over

00:05:58.005 --> 00:05:58.481
time

00:05:58.690 --> 00:05:58.922
but

00:05:58.980 --> 00:05:59.154
there

00:05:59.178 --> 00:05:59.305
will

00:05:59.352 --> 00:05:59.421
be

00:05:59.479 --> 00:05:59.654
more

00:05:59.688 --> 00:05:59.990
demand

00:06:00.048 --> 00:06:00.153
for

00:06:00.211 --> 00:06:00.884
software

00:06:01.163 --> 00:06:01.349
not

00:06:01.418 --> 00:06:01.743
less

00:06:03.218 --> 00:06:03.346
The

00:06:03.427 --> 00:06:03.613
New

00:06:03.705 --> 00:06:04.390
Calculus

00:06:05.691 --> 00:06:05.969
Here’s

00:06:06.004 --> 00:06:06.202
what’s

00:06:06.236 --> 00:06:06.620
changing

00:06:06.666 --> 00:06:06.736
the

00:06:06.805 --> 00:06:07.397
equation

00:06:08.082 --> 00:06:08.384
Lower

00:06:08.454 --> 00:06:08.965
Development

00:06:09.023 --> 00:06:09.545
Costs

00:06:10.045 --> 00:06:10.474
AI

00:06:10.555 --> 00:06:10.648
is

00:06:10.718 --> 00:06:10.985
making

00:06:11.066 --> 00:06:11.391
custom

00:06:11.461 --> 00:06:11.995
development

00:06:12.053 --> 00:06:12.483
faster

00:06:12.552 --> 00:06:12.668
and

00:06:12.738 --> 00:06:13.156
cheaper

00:06:13.748 --> 00:06:14.004
Not

00:06:14.085 --> 00:06:14.387
vibe

00:06:14.421 --> 00:06:14.723
coding

00:06:14.793 --> 00:06:15.141
cheap

00:06:15.466 --> 00:06:15.629
but

00:06:15.675 --> 00:06:16.383
significantly

00:06:16.453 --> 00:06:16.627
more

00:06:16.662 --> 00:06:17.219
affordable

00:06:17.266 --> 00:06:17.440
than

00:06:17.498 --> 00:06:17.986
traditional

00:06:18.044 --> 00:06:18.624
development

00:06:19.913 --> 00:06:20.354
Easier

00:06:20.435 --> 00:06:21.132
Maintenance

00:06:21.782 --> 00:06:21.933
One

00:06:21.968 --> 00:06:22.026
of

00:06:22.072 --> 00:06:22.142
the

00:06:22.188 --> 00:06:22.664
traditional

00:06:22.723 --> 00:06:23.152
problems

00:06:23.199 --> 00:06:23.338
with

00:06:23.396 --> 00:06:23.744
custom

00:06:23.814 --> 00:06:24.487
software

00:06:24.661 --> 00:06:24.812
is

00:06:24.847 --> 00:06:24.963
that

00:06:24.998 --> 00:06:25.056
it

00:06:25.091 --> 00:06:25.416
becomes

00:06:25.486 --> 00:06:25.799
harder

00:06:25.869 --> 00:06:25.927
to

00:06:25.985 --> 00:06:26.507
maintain

00:06:26.589 --> 00:06:26.798
over

00:06:26.856 --> 00:06:27.239
time

00:06:27.877 --> 00:06:27.970
the

00:06:28.028 --> 00:06:28.423
original

00:06:28.469 --> 00:06:28.957
developers

00:06:29.038 --> 00:06:29.503
leave

00:06:29.712 --> 00:06:30.478
documentation

00:06:30.536 --> 00:06:30.710
gets

00:06:30.757 --> 00:06:31.314
outdated

00:06:31.604 --> 00:06:31.743
and

00:06:31.813 --> 00:06:32.138
nobody

00:06:32.184 --> 00:06:32.405
wants

00:06:32.451 --> 00:06:32.521
to

00:06:32.591 --> 00:06:32.893
touch

00:06:32.951 --> 00:06:33.020
the

00:06:33.090 --> 00:06:33.473
legacy

00:06:33.520 --> 00:06:33.926
code

00:06:34.646 --> 00:06:35.133
AI

00:06:35.215 --> 00:06:35.319
is

00:06:35.377 --> 00:06:35.795
changing

00:06:35.853 --> 00:06:36.155
this

00:06:36.480 --> 00:06:36.608
by

00:06:36.666 --> 00:06:36.910
making

00:06:36.956 --> 00:06:37.014
it

00:06:37.061 --> 00:06:37.258
much

00:06:37.339 --> 00:06:37.838
easier

00:06:37.931 --> 00:06:38.059
for

00:06:38.117 --> 00:06:38.233
new

00:06:38.280 --> 00:06:38.895
developers

00:06:38.953 --> 00:06:39.023
to

00:06:39.104 --> 00:06:39.638
understand

00:06:39.696 --> 00:06:39.777
and

00:06:39.835 --> 00:06:40.079
work

00:06:40.137 --> 00:06:40.265
with

00:06:40.311 --> 00:06:40.741
existing

00:06:40.811 --> 00:06:41.530
codebases

00:06:42.215 --> 00:06:42.332
The

00:06:42.378 --> 00:06:42.622
code

00:06:42.657 --> 00:06:43.028
becomes

00:06:43.121 --> 00:06:43.330
less

00:06:43.376 --> 00:06:43.910
dependent

00:06:43.980 --> 00:06:44.096
on

00:06:44.166 --> 00:06:44.619
specific

00:06:44.665 --> 00:06:45.013
people

00:06:45.048 --> 00:06:45.338
knowing

00:06:45.408 --> 00:06:45.524
how

00:06:45.582 --> 00:06:45.652
it

00:06:45.698 --> 00:06:46.128
works

00:06:47.068 --> 00:06:47.614
Adaptive

00:06:47.637 --> 00:06:48.322
Software

00:06:48.786 --> 00:06:49.088
Here’s

00:06:49.135 --> 00:06:49.204
the

00:06:49.251 --> 00:06:49.495
really

00:06:49.553 --> 00:06:49.971
exciting

00:06:50.029 --> 00:06:50.296
part

00:06:50.690 --> 00:06:50.818
we

00:06:50.865 --> 00:06:50.992
can

00:06:51.039 --> 00:06:51.317
build

00:06:51.433 --> 00:06:51.817
AI

00:06:51.886 --> 00:06:52.606
capabilities

00:06:52.687 --> 00:06:53.349
directly

00:06:53.430 --> 00:06:53.628
into

00:06:53.697 --> 00:06:54.046
custom

00:06:54.115 --> 00:06:54.835
software

00:06:54.951 --> 00:06:55.114
that

00:06:55.149 --> 00:06:55.520
allows

00:06:55.636 --> 00:06:55.880
non

00:06:55.938 --> 00:06:56.368
technical

00:06:56.437 --> 00:06:56.704
people

00:06:56.739 --> 00:06:56.797
in

00:06:56.844 --> 00:06:56.960
your

00:06:56.995 --> 00:06:57.761
organization

00:06:58.086 --> 00:06:58.190
to

00:06:58.249 --> 00:06:58.411
make

00:06:58.458 --> 00:06:58.875
smaller

00:06:58.945 --> 00:06:59.398
changes

00:06:59.444 --> 00:06:59.537
and

00:06:59.619 --> 00:07:00.362
adaptations

00:07:00.420 --> 00:07:01.081
themselves

00:07:01.615 --> 00:07:01.790
No

00:07:01.859 --> 00:07:02.057
more

00:07:02.115 --> 00:07:02.428
waiting

00:07:02.486 --> 00:07:02.614
for

00:07:02.672 --> 00:07:03.206
expensive

00:07:03.229 --> 00:07:03.995
specialists

00:07:04.054 --> 00:07:04.135
to

00:07:04.204 --> 00:07:04.413
map

00:07:04.471 --> 00:07:04.599
out

00:07:04.680 --> 00:07:04.982
every

00:07:05.028 --> 00:07:05.249
little

00:07:05.284 --> 00:07:05.795
process

00:07:05.853 --> 00:07:06.305
change

00:07:06.456 --> 00:07:06.619
and

00:07:06.665 --> 00:07:06.805
then

00:07:06.886 --> 00:07:07.199
code

00:07:07.234 --> 00:07:07.397
it

00:07:07.896 --> 00:07:08.070
Your

00:07:08.117 --> 00:07:08.360
team

00:07:08.418 --> 00:07:08.535
can

00:07:08.581 --> 00:07:08.906
adjust

00:07:08.953 --> 00:07:09.022
the

00:07:09.069 --> 00:07:09.545
software

00:07:09.579 --> 00:07:09.661
as

00:07:09.707 --> 00:07:09.823
your

00:07:09.881 --> 00:07:10.241
business

00:07:10.288 --> 00:07:10.798
evolves

00:07:11.158 --> 00:07:11.402
all

00:07:11.460 --> 00:07:11.727
within

00:07:11.820 --> 00:07:12.076
safe

00:07:12.122 --> 00:07:12.726
guardrails

00:07:12.935 --> 00:07:13.109
that

00:07:13.144 --> 00:07:13.446
prevent

00:07:13.515 --> 00:07:13.956
anything

00:07:14.026 --> 00:07:14.165
from

00:07:14.212 --> 00:07:14.653
breaking

00:07:15.977 --> 00:07:16.336
Looking

00:07:16.429 --> 00:07:16.963
Forward

00:07:18.078 --> 00:07:18.229
I’m

00:07:18.275 --> 00:07:18.415
not

00:07:18.461 --> 00:07:18.693
saying

00:07:18.751 --> 00:07:19.192
enterprise

00:07:19.216 --> 00:07:19.669
software

00:07:19.715 --> 00:07:19.808
is

00:07:19.877 --> 00:07:20.214
dead

00:07:20.632 --> 00:07:20.818
far

00:07:20.888 --> 00:07:21.062
from

00:07:21.131 --> 00:07:21.282
it

00:07:21.781 --> 00:07:21.920
As

00:07:21.990 --> 00:07:22.164
long

00:07:22.211 --> 00:07:22.269
as

00:07:22.304 --> 00:07:22.443
there

00:07:22.478 --> 00:07:22.582
are

00:07:22.629 --> 00:07:23.337
enterprises

00:07:23.662 --> 00:07:23.848
there

00:07:23.871 --> 00:07:24.022
will

00:07:24.068 --> 00:07:24.184
be

00:07:24.266 --> 00:07:24.811
enterprise

00:07:24.846 --> 00:07:25.473
software

00:07:25.740 --> 00:07:25.903
And

00:07:25.996 --> 00:07:26.030
I

00:07:26.146 --> 00:07:26.518
expect

00:07:26.588 --> 00:07:27.098
enterprise

00:07:27.156 --> 00:07:27.574
vendors

00:07:27.621 --> 00:07:27.772
will

00:07:27.807 --> 00:07:28.039
start

00:07:28.085 --> 00:07:28.445
building

00:07:28.526 --> 00:07:28.886
AI

00:07:28.956 --> 00:07:29.676
capabilities

00:07:29.722 --> 00:07:29.862
into

00:07:29.908 --> 00:07:30.047
their

00:07:30.094 --> 00:07:30.605
products

00:07:30.999 --> 00:07:31.615
potentially

00:07:31.684 --> 00:07:32.114
allowing

00:07:32.160 --> 00:07:32.300
them

00:07:32.358 --> 00:07:32.427
to

00:07:32.509 --> 00:07:32.880
adapt

00:07:32.915 --> 00:07:32.985
to

00:07:33.054 --> 00:07:33.217
your

00:07:33.275 --> 00:07:33.983
organization

00:07:34.053 --> 00:07:34.134
in

00:07:34.215 --> 00:07:34.424
real

00:07:34.494 --> 00:07:34.935
time

00:07:35.423 --> 00:07:35.585
But

00:07:35.620 --> 00:07:35.725
for

00:07:35.783 --> 00:07:36.015
now

00:07:36.305 --> 00:07:36.410
the

00:07:36.456 --> 00:07:36.898
pendulum

00:07:36.967 --> 00:07:37.060
is

00:07:37.107 --> 00:07:37.478
swinging

00:07:37.548 --> 00:07:37.815
toward

00:07:37.873 --> 00:07:38.244
custom

00:07:38.326 --> 00:07:38.918
solutions

00:07:39.278 --> 00:07:39.777
especially

00:07:39.847 --> 00:07:39.951
for

00:07:40.009 --> 00:07:40.741
organizations

00:07:40.799 --> 00:07:40.961
with

00:07:41.019 --> 00:07:41.530
specific

00:07:41.600 --> 00:07:41.936
needs

00:07:42.006 --> 00:07:42.134
or

00:07:42.250 --> 00:07:42.540
unique

00:07:42.563 --> 00:07:43.237
processes

00:07:43.713 --> 00:07:43.829
The

00:07:43.875 --> 00:07:44.514
combination

00:07:44.583 --> 00:07:44.653
of

00:07:44.734 --> 00:07:44.978
lower

00:07:45.048 --> 00:07:45.570
costs

00:07:45.733 --> 00:07:46.000
better

00:07:46.058 --> 00:07:46.534
tools

00:07:46.604 --> 00:07:46.813
and

00:07:46.894 --> 00:07:47.277
AI

00:07:47.335 --> 00:07:48.020
assistance

00:07:48.264 --> 00:07:48.415
is

00:07:48.473 --> 00:07:48.740
making

00:07:48.809 --> 00:07:49.158
custom

00:07:49.216 --> 00:07:49.785
development

00:07:49.843 --> 00:07:49.878
a

00:07:49.947 --> 00:07:50.145
more

00:07:50.179 --> 00:07:50.690
attractive

00:07:50.725 --> 00:07:51.062
option

00:07:51.108 --> 00:07:51.224
than

00:07:51.259 --> 00:07:51.375
it’s

00:07:51.422 --> 00:07:51.584
been

00:07:51.630 --> 00:07:51.700
in

00:07:51.781 --> 00:07:52.234
years

00:07:52.826 --> 00:07:52.954
The

00:07:53.023 --> 00:07:53.337
Bottom

00:07:53.407 --> 00:07:53.906
Line

00:07:54.602 --> 00:07:54.753
The

00:07:54.811 --> 00:07:55.090
build

00:07:55.160 --> 00:07:55.334
vs

00:07:55.404 --> 00:07:55.554
buy

00:07:55.636 --> 00:07:56.089
decision

00:07:56.170 --> 00:07:56.425
still

00:07:56.483 --> 00:07:56.901
depends

00:07:56.959 --> 00:07:57.052
on

00:07:57.099 --> 00:07:57.226
your

00:07:57.284 --> 00:07:57.737
specific

00:07:57.795 --> 00:07:58.503
situation

00:07:58.921 --> 00:07:59.095
But

00:07:59.154 --> 00:07:59.618
AI

00:07:59.734 --> 00:07:59.897
is

00:07:59.978 --> 00:08:00.477
changing

00:08:00.547 --> 00:08:00.616
the

00:08:00.674 --> 00:08:01.290
variables

00:08:01.348 --> 00:08:01.417
in

00:08:01.452 --> 00:08:01.568
that

00:08:01.615 --> 00:08:02.079
equation

00:08:02.161 --> 00:08:03.008
dramatically

00:08:03.484 --> 00:08:03.867
Custom

00:08:03.937 --> 00:08:04.448
solutions

00:08:04.494 --> 00:08:04.587
are

00:08:04.622 --> 00:08:04.959
becoming

00:08:05.040 --> 00:08:05.493
faster

00:08:05.551 --> 00:08:05.620
to

00:08:05.678 --> 00:08:06.015
build

00:08:06.282 --> 00:08:06.642
cheaper

00:08:06.712 --> 00:08:06.770
to

00:08:06.839 --> 00:08:07.420
maintain

00:08:07.478 --> 00:08:07.629
and

00:08:07.722 --> 00:08:08.186
easier

00:08:08.256 --> 00:08:08.325
to

00:08:08.418 --> 00:08:08.987
evolve

00:08:09.440 --> 00:08:09.614
My

00:08:09.672 --> 00:08:10.253
advice

00:08:10.671 --> 00:08:10.926
Don’t

00:08:10.984 --> 00:08:11.483
dismiss

00:08:11.565 --> 00:08:11.901
custom

00:08:11.959 --> 00:08:12.482
development

00:08:12.552 --> 00:08:12.877
based

00:08:12.935 --> 00:08:13.028
on

00:08:13.086 --> 00:08:13.562
yesterday’s

00:08:13.608 --> 00:08:14.235
assumptions

00:08:14.653 --> 00:08:14.769
The

00:08:14.816 --> 00:08:15.059
world

00:08:15.106 --> 00:08:15.222
has

00:08:15.280 --> 00:08:15.802
changed

00:08:16.127 --> 00:08:16.278
and

00:08:16.336 --> 00:08:16.476
it’s

00:08:16.522 --> 00:08:16.917
changing

00:08:16.987 --> 00:08:17.416
fast

00:08:17.892 --> 00:08:18.159
Whether

00:08:18.206 --> 00:08:18.357
you’re

00:08:18.380 --> 00:08:18.647
buying

00:08:18.705 --> 00:08:18.844
from

00:08:18.902 --> 00:08:18.925
a

00:08:18.960 --> 00:08:19.552
specialized

00:08:19.599 --> 00:08:20.168
agency

00:08:20.284 --> 00:08:20.423
or

00:08:20.504 --> 00:08:20.853
building

00:08:20.934 --> 00:08:21.062
in

00:08:21.131 --> 00:08:21.573
house

00:08:21.909 --> 00:08:22.350
AI

00:08:22.467 --> 00:08:22.559
is

00:08:22.629 --> 00:08:22.896
making

00:08:22.966 --> 00:08:23.302
custom

00:08:23.372 --> 00:08:23.895
software

00:08:23.941 --> 00:08:23.999
a

00:08:24.092 --> 00:08:24.545
viable

00:08:24.591 --> 00:08:24.951
option

00:08:25.021 --> 00:08:25.148
for

00:08:25.206 --> 00:08:25.416
more

00:08:25.462 --> 00:08:26.240
organizations

00:08:26.298 --> 00:08:26.461
than

00:08:26.577 --> 00:08:26.821
ever

00:08:26.890 --> 00:08:27.482
before

00:08:28.109 --> 00:08:28.237
The

00:08:28.295 --> 00:08:28.713
future

00:08:28.771 --> 00:08:28.876
is

00:08:28.934 --> 00:08:29.282
becoming

00:08:29.340 --> 00:08:29.746
truly

00:08:29.804 --> 00:08:30.222
exciting

00:08:30.280 --> 00:08:30.385
for

00:08:30.443 --> 00:08:30.977
everyone

00:08:31.349 --> 00:08:31.569
both

00:08:31.616 --> 00:08:31.825
those

00:08:31.859 --> 00:08:32.138
building

00:08:32.196 --> 00:08:32.707
software

00:08:32.765 --> 00:08:32.962
and

00:08:33.020 --> 00:08:33.253
those

00:08:33.311 --> 00:08:33.589
using

00:08:33.659 --> 00:08:33.821
it

00:08:34.379 --> 00:08:34.518
And

00:08:34.564 --> 00:08:34.692
that

00:08:34.785 --> 00:08:35.006
20

00:08:35.064 --> 00:08:35.203
year

00:08:35.249 --> 00:08:35.389
old

00:08:35.435 --> 00:08:35.934
CRM

00:08:36.027 --> 00:08:36.399
everyone

00:08:36.445 --> 00:08:36.817
hates

00:08:37.467 --> 00:08:37.757
Maybe

00:08:37.804 --> 00:08:37.920
its

00:08:37.966 --> 00:08:38.523
replacement

00:08:38.558 --> 00:08:38.686
will

00:08:38.732 --> 00:08:38.802
be

00:08:38.849 --> 00:08:39.185
custom

00:08:39.232 --> 00:08:39.441
built

00:08:39.487 --> 00:08:39.731
after

00:08:39.801 --> 00:08:40.021
all

00:08:40.578 --> 00:08:40.799
just

00:08:40.834 --> 00:08:40.973
with

00:08:41.008 --> 00:08:41.043
a

00:08:41.089 --> 00:08:41.310
little

00:08:41.345 --> 00:08:41.577
help

00:08:41.635 --> 00:08:41.786
from

00:08:41.844 --> 00:08:41.948
our

00:08:42.006 --> 00:08:42.285
AI

00:08:42.366 --> 00:08:42.808
friends

00:08:43.098 --> 00:08:43.574
Klemens

00:08:43.632 --> 00:08:44.433
ArroCEO

00:08:44.874 --> 00:08:45.083
This

00:08:45.153 --> 00:08:45.408
post

00:08:45.455 --> 00:08:45.571
was

00:08:45.629 --> 00:08:46.058
originally

00:08:46.105 --> 00:08:46.523
published

00:08:46.569 --> 00:08:46.650
on

00:08:46.708 --> 00:08:47.231
Klemens’s

00:08:47.289 --> 00:08:47.672
personal

00:08:47.719 --> 00:08:48.113
blog

00:08:48.578 --> 00:08:49.483
https

00:08:50.029 --> 00:08:50.424
klemens

00:08:50.517 --> 00:08:50.888
ee

00:08:51.004 --> 00:08:51.840
2025

00:08:51.887 --> 00:08:52.943
07

00:08:53.500 --> 00:08:54.046
enterprise

00:08:54.069 --> 00:08:54.545
software

00:08:54.568 --> 00:08:54.626
or

00:08:54.685 --> 00:08:54.998
building

00:08:55.056 --> 00:08:55.172
your

00:08:55.242 --> 00:08:55.451
own